SEO Trends Every CMO Should Be on the Lookout for in 2018

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As 2018 begins, it’s appropriate to take some time both to reflect on the previous year and to look ahead into what the new year will bring. In digital marketing, this is especially important, as the rapid pace of change in technology has only increased in recent times.

One specific area of digital marketing that is always in constant flux is that of search engine optimization (SEO). Google’s consistent innovation when …